McLEANSBORO, Ill. -- The Straightline Strategy Group (SSG)announced the addition of Misty Starkweather as Director of Hospitality and Guest Services.
Starkweather owned "Home Maid" for 19 years; a full service cleaning company voted #1 several times in cleaning services. In addition, Starkweather worked as a staff member with the lighting and audio crew for the IHRA Nitro Jam Tour before working as the lead in hospitality at an NHRA national event facility.
"Misty has been an associate for several years and I have great confidence in her ability to manage hospitality for our company including ticket procurement with a high expectation of customer service" said SSG Partner, JJ Koehler.
The Straightline Strategy Group is in the development stages of renovating their hospitality program including enhancement of the customer experience.
"I'm looking forward to being an important part of a great team and working closely with sponsors and fans at NHRA events. I plan to bring some new ideas and raise the standard of sponsor services," mentioned Starkweather.
The Straightline Strategy Group is a marketing and management company specializing in the operations of professional drag racing entities. The company is committed to practicing corporate social responsibility for its actions, and through its activities, with the goal to positively affect society, consumers, employees, and other stakeholders.
For more information about SSG visit their website at straightlinestrategy.com
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