Fri, 09 Dec 2016, 11:52 AM
Courtney Force Announces Sponsorship Relationship with Advance Auto Parts Starting in 2017
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Courtesy of Elon Werner - JFR Public Relations
Photo copyright 2016 Auto Imagery, Inc.
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BROWNSBURG, Ind., --
Courtney Force
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John Force Racing and Advance Auto Parts, a leading automotive aftermarket parts provider in North
America, serving both professional installer and do-it-yourself customers, announced a major
sponsorship agreement today to include major primary sponsorship of's Chevrolet Camaro SS Funny
Car. This multi-year sponsorship will begin with the 2017 NHRA Mello Yello Drag Racing Series
season opener, the Circle K NHRA Winternationals in Pomona, California, and cover the winningest
female Funny Car driver in NHRA history throughout the season.
"I am thrilled to be driving the Advance Auto Parts Chevrolet Camaro SS Funny Car starting in 2017.
Last season, we made some big strides toward our first championship and I am very confident in my
team led by my crew chiefs, Dan Hood and Ronnie Thompson, and that next season can be even better.
I love the look of this red, yellow and black Camaro and I can't wait to get it into the winner's
circle," said Courtney Force.
Last year Advance Auto Parts appeared on John Force's PEAK Camaro Funny Car at select events
including a trip to the winner's circle at the NHRA Carolina Nationals to start the 2016 Countdown.
The relationship has expanded to encompass Courtney Force's Funny Car team through this multi-year
sponsorship.
Force and team
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"This is a real business-to-business deal for John Force Racing. We expanded our relationship with
PEAK at the beginning of last season and we ran the Advance Auto Parts Funny Car a couple times,"
said John Force, JFR CEO and 16-time Funny Car champion. "The opportunity came to grow the deal and
they were interested in Courtney so it was a perfect match. We are excited to work with Sponsorship
Integrated Manager Matt Davis and his team at Advance to help them grow their business across all
their stores. I have done shows with Advance Auto Parts in the past and am looking forward to
working with them again."
Advance Auto Parts has been actively involved in motorsports through the NHRA, NASCAR and other
motorsports series important to its customers.
"We are proud to be partnering with Courtney Force and the John Force Racing team for the 2017
season and beyond," said Walter Scott, Chief Marketing Officer for Advance Auto Parts. "After
working with John and the team last year through our partnership with PEAK, we got to know Courtney
and felt she would be a great ambassador for our company. Our team members and customers love NHRA
drag racing and we can't wait to see the Advance Auto Parts Funny Car on the track in 2017."
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