Mon, 27 Dec 2010, 11:28 AM

Leonard Edwards Joins NHRA as Director of Sales
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Courtesy of NHRA Communications
Edwards will be Based in NHRA's Charlotte Office
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GLENDORA, Calif. --

Leonard Edwards
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As part of NHRA's initiative to continue to develop and expand its sales team, Leonard Edwards has
been hired as director of sales. Edwards will report to Tony Driscoll, vice president of sales
and business development. Both are based in NHRA's Charlotte office.
Edwards has more than seven years of experience in a variety of sales positions within the sports
field. Most recently, he worked at International Speedway Corp. (ISC) as manager of partnership
sales. While there, Edwards was responsible for sales in all aspects of the business including
media, race entitlements, experiential marketing displays and hospitality. Edwards has also worked
in collegiate sports and at the team level in the NBA, NFL, Major League Baseball and the Arena
Football League.
"Leonard is an excellent addition to our sales team here at NHRA," said Driscoll. "He brings all
the skills necessary to identify programs and opportunities designed to meet their business
objectives. I am confident he will have an immediate impact on the sport."
Edwards graduated with a Master of Business Administration from North Park University in Chicago,
where he also received his Bachelor of Science. Edwards also attended Eastern Illinois University.


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