O'FALLON, Mo. -- The American Drag Racing League (ADRL) is returning to the Performance Racing Industry (PRI) Trade Show and it will once again be in its familiar Booth No. 609.
The 23rd annual trade show runs Thursday through Saturday at the Orange County Convention Center in Orlando, Florida, and the ADRL is set to have another strong presence at the show.
The ADRL's top executives and staff will be on hand for the show and they already have a number of high-level meetings lined up with many of the biggest names in the drag racing industry.
The ADRL will be there to discuss opportunities with its current marketing partners and suppliers, while also fostering new relationships as it introduces the premier doorslammer sanctioning body to new exhibitors.
"PRI has always been the start of the new season for me," ADRL Executive Vice President of Sales and Marketing Brian Evans said.
"I look forward to meeting with everyone and exchanging ideas and information. It is always good to meet with old friends, meet new friends and continue to build new, lasting partnerships."
The ADRL will also meet with the numerous race teams that will be in attendance as it continues to grow its relationship with the top eighth-mile racers in the world.
Several ADRL competitors will be making appearances at the ADRL booth throughout the show, including Pro Extreme Motorcycle rider Kim Morrell and Extreme Pro Stock competitor Cale Aronson, who will also be joined by crew member Tinzy Smith and Aronson Motorsports model Taylor Barnes.
"We are thrilled to have the opportunity to support and promote the ADRL, along with our sponsors," Aronson said. "We are looking forward to working with many of our current, past and future sponsors to bring them into the ADRL, where we have some of the best fans and the most extensive fan base in motorsports!"
The 10-event 2011 ADRL is scheduled to start on March 25-26 with Universal Technical Institute (UTI) Dragpalooza VII at Royal Purple Raceway (formerly Houston Raceway Park) in Baytown, Texas.
The ADRL Racer Appreciation and Awards Gala will take place the previous night, March 24, at Royal Purple Raceway.
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