LAKE FOREST, Calif. --
The AlphaTrade name will appear on both cars driven by the Bernstein family: Kenny's Monster Energy/Lucas Oil Dodge Charger Funny Car that he will debut on the NHRA circuit in February 2007, as well as Brandon Bernstein's Budweiser/Lucas Oil dragster.
AlphaTrade.com is a world leader in providing real-time stock market data, global news and high-quality financial information. Launched in 1999, AlphaTrade offers financial data that is both modular and multi-lingual to millions of investors throughout the world.
"Kenny and Brandon are drag racing royalty, and we're ecstatic to be working with them," said AlphaTrade CEO, Penny Perfect. "From the moment I met with Kenny and his people, I realized there was considerable synergy between our respective teams."
The Bernsteins will race two separate classes of cars and will not compete directly, thereby doubling the exposure of the sponsorship.
"We are thrilled that AlphaTrade CEO Penny Perfect chose our team and the sport of NHRA drag racing to showcase their high performance service," said Kenny Bernstein. "It's a perfect match! As an avid stock market investor, I was very impressed with the information that AlphaTrade can provide. I can follow the stock market in real time. It's like standing on the trading floor at the New York Stock Exchange. AlphaTrade keeps pace with us in the 300 mile-per-hour world we live in."
"This technology is awesome," said Brandon Bernstein. "With all the latest wireless gadgets and wizardry, it's irresistible to have the ability to check on stocks at the track, in the airport, or sitting in the office."
"We are excited about the opportunity to help make AlphaTrade a household name among the avid investors or those who are just getting started," continued Kenny. "This technology is user-friendly and provides invaluable information."
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